Stage Assistant chef de projet marketing (H/F)
Samsung
Hybrid 🏡🏢 20 November
Marketing & Digital Media
Saint-Ouen, France 🇫🇷
Position Summary
6 mois à partir de JanvierVotre opportunitéNous recherchons un stagiaire chef de projet marketing opérationnel pour rejoindre notre équipe Marketing Display B2B/B2C. Vous aurez un rôle clé dans le lancement et la gestion des différents plans de communication et de génération de leads à destination des clients finaux, ainsi que dans l’organisation d’évènements Samsung. Vous serez aussi amené à construire des outils de communication transversaux. Vous serez en contact direct avec les équipes marketing produit et commerciales et travaillerez en Flex office.Samsung, une entreprise de classe internationaleVous connaissez très certainement nos TV, nos Smartphones voire même notre électroménager, mais saviez-vous que Samsung est devenue l’une des 10 plus grandes et profitables entreprises au monde avec des activités allant de la technologie de pointe, des semi-conducteurs, à la construction d’usines et de gratte-ciel (Burj Khalifa; Petronas Twin Towers), en passant par la pétrochimie, la mode, la médecine, la finance, l'hôtellerie et bien plus encore. Nos découvertes, nos inventions et nos produits révolutionnaires nous ont permis d'asseoir notre position de leader dans tous ces domaines, et de toujours aller de l’avant.Role and Responsibilities
Vos missions
Lead management :
• Administrer notre outil de CRM (Salesforce), s’assurer de sa bonne utilisation et de son optimisation
• Analyse et reporting des résultats
• Manager le prestataire dédié et suivre le processus :
® Identifier, qualifier les demandes entrantes via le site web et les campagnes d’acquisition et nurturing
® Générer des opportunités pour l’ensemble des équipes commerciales
® Assurer le suivi des opportunités avec l’équipe commerciale
® Choisir les opportunités qualitatives pour les assigner aux équipes commerciales
Marketing :
• Mettre en place des campagnes de communication (nurturing)
• Animer différents projets d’acquisition
• Coordonner les actions des prestataires
• Aide à l’organisation d’évènements
• Analyser les résultats et la performance des campagnes média digitales
• Assurer la bonne coordination et relais de la stratégie réseaux sociaux
• Travailler à l’amélioration du site web
• Travailler sur l’optimisation du SEA et SEO
Skills and Qualifications
• Acquires and applies job skills and learns the company policies and procedures to complete assigned tasks that are routinely/semi-routinely in nature
• Normally follows established procedures on work. Requires instructions on tasks
• Typical entry point for high school or vocational college graduates
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