Stage CRM Manager Assistant (H/F) - 6 mois
Samsung
Hybrid 🏡🏢 02 October
Marketing & Digital Media
Saint-Ouen, France 🇫🇷
Position Summary
Saint-Ouen, 93A partir de janvier 2025Votre opportunitéAu sein du Pôle Digital, sous la responsabilité du Responsable CRM, vous participez à l’élaboration et au pilotage de la stratégie Marketing Client de Samsung France. Vous aurez un rôle clé dans la planification et le suivi des campagnes emails et push notifications, de la mise en place de gamifications avec les interlocuteurs internes en France et à l’international. Avec un champ d'action dédié au lancement de nouveaux produits.Pourquoi rejoindre Samsung ?Nos 500.000 collaborateurs partagent une véritable culture du leadership, du challenge et de la réussite. Nos équipes sont aussi diversifiées et dynamiques que les produits que nous fabriquons et les marchés où nous sommes implantés.Grâce à notre présence mondiale, nos téléphones, nos équipements multimédias et de loisirs améliorent la vie de nos clients sur toute la planète.En rejoignant Samsung Electronics et notre capacité à anticiper les tendances, et même à en créer nous-mêmes, vous serez en prise directe avec le futur, à la pointe de la technologie la plus avancée.Role and Responsibilities
Vos missions
Vous contribuez au succès des plans d’animation CRM (Email, push + gamification) lors des lancements de nouveautés et lors des campagnes eshop marronniers (Black Friday, French Days, Fête des mères, etc). Les missions :• Construire la roadmap et coordonner la préparation des campagnes avec les équipes internes Samsung : marketing produit, category managers eshop, data, techniques, média• Définir les axes et objectifs de communication, cadrer les audiences et briefer les contenus emailings et push• Assurer le bon déroulement des campagnes (rétro-plannings, respect des délais, cadrages, relectures BAT)• Accompagner le Responsable CRM dans ses recommandations stratégiques (audiences, orchestration, contenus, test & learn)• Orchestrer au quotidien la prod emailing : brief aux agences pour créer les visuels des campagnes email, construction des templates emails dans l’outil de templating, paramétrages des campagnes, BAT et comptages avec une partie de l’équipe basée au UK• Définir et mener des AB-Test sur les campagnes CRM• Analyser les résultats et valoriser les enseignements
Skills and Qualifications
Profil recherché
Vous aimez (beaucoup) les challenges et êtes doté(e) d’un excellent relationnel.Force de proposition, vous savez avancer en autonomie. Votre dynamisme, votre esprit analytique et votre capacité d’adaptation seront des atouts nécessaires pour réussir pleinement vos missions.
- De formation supérieure Bac +4/+5 avec une première expérience en entreprise
- Français et anglais courant (usage quotidien écrit & oral)
- Flexible et curieux/se
- Envie d'être acteur clé au sein d'une équipe dynamique et orientée résultats
- Grande aisance rédactionnelle et sens créatif OU/ET avec un fort esprit d’analyse
* Please visit Samsung membership to see Privacy Policy, which defaults according to your location, at: https://account.samsung.com/membership/policy/privacy. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here: https://europe-samsung.com/ghrp/PrivacyNoticeforEU.html
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